Get It Up

Get It Up

(Featured Image: 1981 publicity photo for the Time. L to R: Terry Lewis, Jimmy Jam, Morris Day, Jellybean Johnson, Monte Moir, Jesse Johnson. © Warner Bros.)

As of this writing, there is no public record of the order in which the songs on the Time’s first album were recorded (fingers crossed that Duane Tudahl can scare up some details when he gets around to writing his book on the 1981-82 studio sessions). It’s generally agreed, however, that the song Prince used to get Warner Bros. interested in the project was the one that became its lead single and opening track: “Get It Up.”

As a proof of concept for the Time project, “Get It Up” makes a lot of sense. It is, first of all, familiar territory. According to Bobby Z, the song came out of Prince’s jams with his touring band, and it shows: more than any other song on The Time, “Get It Up” sounds like the missing link between Dirty Mind and Controversy (Nilsen 1999 86). The brittle New Wave funk arrangement and wheedling Oberheim synthesizer, played once again by guest soloist Matt Fink, bear Prince’s immediately identifiable fingerprints–that, and the fact that his backing vocals are clearly audible throughout the track.

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Rough

Rough

(Featured Image: Ray Sharkey and Peter Gallagher in The Idolmaker, 1980; © MGM.)

Prince, as we’ve discussed, had been harboring ambitions to write and produce for other artists since virtually the moment he signed to a record label himself. But after his partnership with Sue Ann Carwell and his “ghost band” the Rebels both fell through, his focus turned by necessity to his own music. It wasn’t until after the release of Dirty Mind when Prince shifted gears back to his budding Svengali ambitions, and plans for a new protégé act began to take shape.

At first glance, it seems strange that Prince would be so intent on fostering other artists at this early stage in his career. There was, of course, the issue of his prolificacy; as the non-LP single release of “Gotta Stop (Messin’ About)” demonstrated, he was already beginning to write and record more quality music than could be contained by his own albums. It’s also a matter of record that Prince was a fan of Taylor Hackford’s 1980 film The Idolmaker: a dramatization of the life of rock and roll promoter and manager Bob Marcucci, who had discovered, groomed, and promoted teen idols Frankie Avalon and Fabian in the late 1950s and early 1960s.

In retrospect, however, the most compelling rationale for Prince’s Svengali streak comes from one of his earliest collaborators, David “Z” Rivkin. The way Rivkin tells it, Prince wanted to be at the center of a “scene” in Minneapolis, so he made one in his own image: “he said, ‘It’s better if there’s a lot of people doing the same style, because that way it looks like a movement,’” Rivkin recalled to author and researcher Duane Tudahl. “He said, ‘I want to have an army going forward[,] that way no one can deny it’” (Tudahl 2017 344). Just as he’d done with the “Uptown” mythology, Prince was inventing the conditions for his own success.

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The Rebels: A Retrospective from an Alternate Timeline

The Rebels: A Retrospective from an Alternate Timeline

(Featured Image: Cover of The Rebels, 1980; © Warner Bros.)

Note: Just in case there is any confusion, the below is entirely made up, albeit with perhaps an excess of dedication to historical plausibility. See my previous “Alternate Timeline” post on For You for a better explanation of the concept. And have fun!

The late 1970s and early 1980s punk scene in Minneapolis and St. Paul played host to a number of noteworthy groups: Hüsker Dü, the Replacements, the Suburbs. But none were as eclectic, or as underrated, as the multi-racial, gender- and genre-bending act known as the Rebels. A far cry from a conventional “punk” band, the Rebels were a motley crew of disaffected Northside funksters, suburban bar-band escapees, and even a few seasoned pros, whose wild live performances made them the first group from the Twin Cities underground to be signed by a major label. Their self-titled 1980 debut for Warner Bros. was both critically acclaimed and hugely influential for a generation of genre-agnostic musical provocateurs, but internal tensions kept them from fulfilling their full potential. Still, almost four decades later, the mark of the Rebels remains evident across the contemporary pop landscape, from alternative rock to electronic music and hip-hop.

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Prince (Protégé) Summer: The Time

Prince (Protégé) Summer: The Time

(Featured Image: Terry, Jimmy, Morris, Monte, Jellybean, and Jesse assume the position on the back cover of The Time, 1981; © Warner Bros.)

Like I said on Thursday, from now into the foreseeable future I will have the distinct pleasure of making weekly guest posts on Andresmusictalk: a really fun blog dedicated to contemporary music on the “jazz/funk/soul/dance spectrum.” Not all of what I write will be Prince-related; but, as luck would have it, Andre is currently celebrating “Prince Summer,” so for at least the first several weeks I’ll be posting links to my posts here. My plan is to tie in with a series on Prince’s many side projects: beginning with the classic ’80s acts we discussed in our podcast last month, then hopefully extending all the way to the 21st century. So of course, who better to start with than the greatest band in the world: the muthafuckin’ Time.

The plan is for me to post something every Saturday, so watch this space (and Andre’s page, of course) for more “Prince (Protégé) Summer.” And of course, come back next week for our regularly-scheduled programming, as we dig deeper into the songs that became For You.

Prince (Protégé) Summer: The Time