Partyup

Partyup

(Featured Image: Anti-draft demonstration in San Francisco, March 22, 1980; photo by Chris Booth, Resistance News.)

During the promotion cycle for Dirty Mind in late 1980 and early 1981, Prince talked to the press more than ever before–more, indeed, than he would again until the 1990s. His reasons were purely strategic. Prince’s manager, Bob Cavallo, had hired publicist Howard Bloom with the express goal of breaking their artist into the rock market; to accomplish this, Bloom helped Prince to shape his back story into a compelling and marketable artistic persona, which he then dutifully presented to every reporter who would listen. This was the birth of what we’ve been calling Prince’s “origin myth”: the Oedipal struggles with his mother and father; the sexual and creative utopia he found in André Anderson’s basement; the precocious sexuality and artistry that would find its full expression, conveniently enough, in the album he was currently promoting. The press ate it all up like the confection it was. Bloom “would tell people, ‘Prince sees sex as salvation,’ and then you’d see that in the Washington Post, the New York Times,” Cavallo told biographer Matt Thorne. “He comes up with that phrase and then ten writers use that phrase” (Thorne 2016).

Read enough of Prince’s interviews from the Dirty Mind era and Bloom’s talking points come into sharp relief: titillating racial and sexual ambiguity, a fierce desire for aesthetic authenticity, and an appetite for rebellion–all like proverbial catnip to rock’s punk-era tastemakers. But in one interview with Chris Salewicz of England’s New Musical Express, published in June of 1981, Prince made a specific claim that stands out amidst his more generalized myth-building. “I was in a lot of different situations when I was coming up to make that record,” he recalled. “A lot of anger came up through the songs, it was kind of a rough time. There were a few anti-draft demonstrations going on that I was involved in that spurred me to write ‘Partyup’” (Salewicz 1981).

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